Marks & Spencer will be the first major retailer to sell only slower-reared chicken across its full range of fresh chicken products.
The retailer said from Autumn 2022, all fresh chicken sold by M&S will be slower-reared, British and RSPCA Assured.
M&S Food Managing Director, Stuart Machin said: “M&S has a long history of leading on animal welfare standards, working with our M&S Select farmers we know and trust. We were the first retailer to sign up to the Better Chicken Commitment, the first major retailer to move to 100% Free Range eggs and all our pork is 100% outdoor bred.”
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By Chloe Ryan
Chloe Ryan
Editor of Poultry Business, Chloe has spent the past decade writing about the food industry from farming, through manufacturing, retail and foodservice. When not working, dog walking and reading biographies are her favourite hobbies.