Avara Foods has confirmed that it is one of 15 companies, and the only poultry processor, participating in WRAP’s pilot for new carbon emission reporting protocols for food and drink supply chains, or Scope 3 emissions.
“Consumers are increasingly concerned about the environmental impact of the food they buy, but making informed decisions is only possible if like for like comparisons can be made,” said Andrew Brodie, people director at Avara.
“Given the complexities of food supply chains, this is a real challenge, but one that we hope this pilot can help solve, by identifying protocols for Scope 3 that work in theory and practice.”
As part of the pilot, Avara will trial a consistent and systemic methodology for measuring and tracking progress in reducing supply chain emissions.
The WRAP protocols are tailored towards the food and drink industry, reflecting the specific priorities of the sector. They’ve have been developed in close collaboration with businesses, governments, academics, and expert bodies, providing us and other food businesses, with a consistent methodology for measuring and quantifying supply chain emissions.
Mr Brodie said participating in the pilot is a logical step for Avara.
“As a business that feeds millions of people each year, and with a lengthy supply chain, it has committed to carefully manage its environmental impact,” he said.
In 2021 Avara signed up to challenging science-based targets for carbon emissions across Scopes 1, 2 and 3, as part of its ambition to be NetZero by 2040.
Mr Brodie said: “In such an important subject transparency is vital. Businesses want to be confident they are acting consistently, and consumers want to be confident that what they’re being told is accurate.
“While we’ve really focused on data quality and understanding our full carbon footprint, our hope is that this pilot helps business and consumers alike.”