New poultry sales manager at Alltech

Alltech has announced the appointment of Adam Platt for the role of regional poultry sales manager to help support the increased demand for Alltech support on layer production facilities throughout the UK.

Having spent his seven year-long career providing specialist advice to the benefit of 2.7 million birds over 150 farms, Adam comes with a wealth of knowledge and experience and a speciality in free-range laying hens. In this new role, Adam will be focussed on helping producers on all aspects of bird husbandry to help maximise production profitability while also helping meet growing welfare and environmental compliance standards.

“From my first day, I have been doing what I enjoy best; providing poultry producers with genuine bespoke support and advice,” said Platt. “In between these visits, I have been busy developing the launch of a new peck block that is soon to hit the market.

“Adam’s role will see him working across the different poultry production types, providing knowledge and nutritional programs using solutions to help customers achieve their goals,” said John Cooper, UK poultry technical manager.

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