Poultry News
  • Production
    • Broiler Production
    • Ducks
    • Egg Production
    • Game
    • Hatching
    • Housing
    • Turkeys
  • Processing
  • Business & Politics
    • Business
    • Economics
    • EU & Politics
    • Marketing
    • People
    • Training & Education
  • Welfare
    • Environment
    • Food Safety
    • Vet & Medication
    • Welfare
  • Feed
  • Genetics
  • New Products
  • Magazines
    • October 2025
    • September 2025
    • 2025 Buildings supplement
    • August 2025
    • 2025 Poultry Health supplement
    • July 2025
    • 2025 National Egg and Poultry Awards finalists supplement
    • June 2025
    • 2025 Innovation supplement
    • May 2025
    • April 2025
    • March 2025
    • 2025 Feed and Nutrition supplement
    • February 2025
    • January 2025
    • December 2024
    • November 2024
    • October 2024
    • September 2024
    • 2024 Building for the Future supplement
    • August 2024
    • 2024 Poultry Health supplement
    • July 2024
    • 2024 National Egg and Poultry Awards finalists supplement
    • June 2024
    • 2024 Innovation supplement
    • Pig & Poultry Fair 2024
    • May 2024
    • April 2024
    • March 2024
    • February 2024
    • January 2024
    • December 2023
    • November 2023
    • Processing Equipment Supplement – Nov 2023
    • October 2023
    • Building Supplement – Sept 2023
    • September 2023
  • Jobs
    • Browse Jobs
    • Post a Job
    • Manage Jobs
  • Events
    • National Egg and Poultry Awards
    • Poultry Fair
    • Webinars
Twitter LinkedIn
  • FREE Email Newsletters
  • About Us
  • Advertise
  • Subscribe
  • Contact Us
Twitter LinkedIn
Podcast
Poultry News
  • Production
    • Broiler Production
    • Ducks
    • Egg Production
    • Game
    • Hatching
    • Housing
    • Turkeys
  • Processing
  • Business & Politics
    • Business
    • Economics
    • EU & Politics
    • Marketing
    • People
    • Training & Education
  • Welfare
    • Environment
    • Food Safety
    • Vet & Medication
    • Welfare
  • Feed
  • Genetics
  • New Products
  • Magazines
    1. October 2025
    2. September 2025
    3. 2025 Buildings supplement
    4. August 2025
    5. 2025 Poultry Health supplement
    6. July 2025
    7. 2025 National Egg and Poultry Awards finalists supplement
    8. June 2025
    9. 2025 Innovation supplement
    10. May 2025
    11. April 2025
    12. March 2025
    13. 2025 Feed and Nutrition supplement
    14. February 2025
    15. January 2025
    16. December 2024
    17. November 2024
    18. October 2024
    19. September 2024
    20. 2024 Building for the Future supplement
    21. August 2024
    22. 2024 Poultry Health supplement
    23. July 2024
    24. 2024 National Egg and Poultry Awards finalists supplement
    25. June 2024
    26. 2024 Innovation supplement
    27. Pig & Poultry Fair 2024
    28. May 2024
    29. April 2024
    30. March 2024
    31. February 2024
    32. January 2024
    33. December 2023
    34. November 2023
    35. Processing Equipment Supplement – Nov 2023
    36. October 2023
    37. Building Supplement – Sept 2023
    38. September 2023
    Featured

    Poultry Business – October 2025 issue out now

    By Chloe RyanOctober 13, 2025
    Recent

    Poultry Business – October 2025 issue out now

    October 13, 2025

    Poultry Business – September 2025 issue out now

    September 19, 2025

    Poultry Business – 2025 Buildings supplement out now

    September 19, 2025
  • Jobs
    • Browse Jobs
    • Post a Job
    • Manage Jobs
  • Events
    • National Egg and Poultry Awards
    • Poultry Fair
    • Webinars
Twitter LinkedIn
Poultry News
Business & Politics

Lack of solution for mobile coverage will hamper rural business

Chloe RyanBy Chloe RyanNovember 26, 20192 Mins Read
Facebook Twitter LinkedIn Email
Share
Facebook Twitter LinkedIn Email

A future UK Government won’t be able to fix the appalling levels of mobile connectivity in rural areas without a more radical policy for siting masts, says leading rural diversification consultancy Rural Solutions (RSL).

Speaking at the publication of the Conservative Party’s 2019 General Election manifesto, Joanne Halton, Head of Planning at Rural Solutions said rural areas were still blighted by poor connectivity in many places, with designated zones for citing network masts the missing solution.

Both the Conservative Party and Labour Party have announced manifesto pledges to support expanding broadband coverage to rural areas, while the Liberal Democrats have pledged to invest in mobile data infrastructure and expand it to cover all homes. The Conservative Party manifesto also promises to provide greater mobile coverage across the UK.

But Joanne Halton said none of the pledges would successfully address the problem of mobile 4G and 5G coverage in rural areas: “We won’t get the connectivity levels political parties say they aspire to achieve without a further relaxation of planning regulations. If any Government is serious about rural connectivity, it needs to urgently modify its regulation of mast locations and heights in designated scenic and historic areas, which encompass much of rural Britain. 

“The measures proposed in the recent consultation on reforms to permitted development rights to support deployment of 5G and extend mobile coverage should be urgently adopted and Local Authorities, Communities and Providers should also be made to work together to select and designate mast sites in no spot areas, to ensure a minimum level of mobile coverage across rural areas while controlling impact on the landscape.

“Whichever Government is elected also needs to recognise the current disparity in rents, which acts as a disincentive on improving connectivity. Networks are reluctant to pay higher rents for mast sites in areas of low population and to support or incentivise them to invest in this to fulfil its promise of widespread digital connectivity available as readily as other utilities such as water and electricity.”

Share. Facebook Twitter LinkedIn Email
Previous Article‘Eggs are back in fashion’ is key message at NFU Cymru Annual Poultry Conference
Next Article Cranswick commissions Suffolk poultry plant as sales rise 5%
Chloe Ryan

Editor of Poultry Business, Chloe has spent the past decade writing about the food industry from farming, through manufacturing, retail and foodservice. When not working, dog walking and reading biographies are her favourite hobbies.

Read Similar Stories

Business & Politics

Harbro expands layer feed business into Northern Ireland

October 21, 20251 Min Read
Business & Politics

Harbro appoints two new directors

October 17, 20251 Min Read
Business & Politics

Shoppers struggle to juggle cost, sustainability and health

October 15, 20252 Mins Read
Latest News

Wild bird tracking could help predict future avian influenza outbreaks

October 22, 2025

Comment: Antibiotic stewardship is a test of our values

October 22, 2025

Harbro expands layer feed business into Northern Ireland

October 21, 2025
Sponsored Content

Can Aviance improve production and shell quality in full laying cycle?

October 1, 2025

How can UK farmers make poultry profitable without losing welfare?

September 1, 2025
© 2024 MA Agriculture Ltd, a Mark Allen Group company

Privacy Policy | Cookies Policy | Terms & Conditions

  • Farmers Weekly
  • AA Farmer
  • Farm Contractor
  • Pig World

Type above and press Enter to search. Press Esc to cancel.