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PR boost for eggs with rise of the ‘veggan’
The public perception of eggs as a key part of a healthy diet has received a boost thanks to a…
Marketing
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New campaign educates on egg freshness
Food waste campaigners have launched a new initiative to help save millions of eggs from being unnecessarily binned each year.…
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UFU launch “Dig In!” schools competition
The Ulster Farmers’ Union, in partnership with Bank of Ireland Open Farm Weekend and Asda, are challenging school pupils across…
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Farmvention winners get stuck in to life on farm
The NFU’s Farmvention competition winners have been visiting farms across the country this week to get some hands-on experience about…
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British Lion eggs kick off campaign with Manchester City and England captain
Steph Houghton, the Manchester City and England football captain, is kicking off the next phase of the British Lion eggs…
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Red Tractor leads international benchmarking study
A new independent, international benchmarking study of global farm assurance schemes has found Red Tractor to have world-leading standards. …
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Marketing push for Gressingham Duck
Suffolk duck producer, Gressingham Duck, has teamed up with luxury hotel group, Hand-picked Hotels, to launch an extensive new on-pack…
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Gressingham Duck Launches ‘Chinese New Year’ Promo with Blue Dragon
Gressingham Duck has launched a new on-pack promotion with Blue Dragon to celebrate Chinese New Year. As part of its…
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Comment: Driving Christmas turkey sales through social media
By Gary Ford, chief poultry advisor of the NFU If there’s one thing we all know in this industry, it’s…
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Tom Daley cracks on with two million followers
Champion diver Tom Daley has launched the British Lion #WonderEgg campaign, getting 2019 off to a start by sharing his…