Poultry News
  • Production
    • Broiler Production
    • Ducks
    • Egg Production
    • Game
    • Hatching
    • Housing
    • Turkeys
  • Processing
  • Business & Politics
    • Business
    • Economics
    • EU & Politics
    • Marketing
    • People
    • Training & Education
  • Welfare
    • Environment
    • Food Safety
    • Vet & Medication
    • Welfare
  • Feed
  • Genetics
  • New Products
  • Magazines
    • May 2025
    • April 2025
    • March 2025
    • 2025 Feed and Nutrition supplement
    • February 2025
    • January 2025
    • December 2024
    • November 2024
    • October 2024
    • September 2024
    • 2024 Building for the Future supplement
    • August 2024
    • 2024 Poultry Health supplement
    • July 2024
    • 2024 National Egg and Poultry Awards finalists supplement
    • June 2024
    • 2024 Innovation supplement
    • Pig & Poultry Fair 2024
    • May 2024
    • April 2024
    • March 2024
    • February 2024
    • January 2024
    • December 2023
    • November 2023
    • Processing Equipment Supplement – Nov 2023
    • October 2023
    • Building Supplement – Sept 2023
    • September 2023
  • Jobs
    • Browse Jobs
    • Post a Job
    • Manage Jobs
  • Events
    • National Egg and Poultry Awards
    • Poultry Fair
    • Webinars
Twitter LinkedIn
  • FREE Email Newsletters
  • About Us
  • Advertise
  • Subscribe
  • Contact Us
Twitter LinkedIn
Podcast
Poultry News
  • Production
    • Broiler Production
    • Ducks
    • Egg Production
    • Game
    • Hatching
    • Housing
    • Turkeys
  • Processing
  • Business & Politics
    • Business
    • Economics
    • EU & Politics
    • Marketing
    • People
    • Training & Education
  • Welfare
    • Environment
    • Food Safety
    • Vet & Medication
    • Welfare
  • Feed
  • Genetics
  • New Products
  • Magazines
    1. May 2025
    2. April 2025
    3. March 2025
    4. 2025 Feed and Nutrition supplement
    5. February 2025
    6. January 2025
    7. December 2024
    8. November 2024
    9. October 2024
    10. September 2024
    11. 2024 Building for the Future supplement
    12. August 2024
    13. 2024 Poultry Health supplement
    14. July 2024
    15. 2024 National Egg and Poultry Awards finalists supplement
    16. June 2024
    17. 2024 Innovation supplement
    18. Pig & Poultry Fair 2024
    19. May 2024
    20. April 2024
    21. March 2024
    22. February 2024
    23. January 2024
    24. December 2023
    25. November 2023
    26. Processing Equipment Supplement – Nov 2023
    27. October 2023
    28. Building Supplement – Sept 2023
    29. September 2023
    Featured

    Poultry Business – May 2025 issue

    By Chloe RyanMay 15, 2025
    Recent

    Poultry Business – May 2025 issue

    May 15, 2025

    Poultry Business – April 2025 issue

    April 8, 2025

    Poultry Business – March 2025 issue

    March 12, 2025
  • Jobs
    • Browse Jobs
    • Post a Job
    • Manage Jobs
  • Events
    • National Egg and Poultry Awards
    • Poultry Fair
    • Webinars
Twitter LinkedIn
Poultry News
Egg Production

Lidl rows back on free range eggs pledge, with new Kipster announcement

Chloe RyanBy Chloe RyanOctober 31, 20233 Mins Read
Facebook Twitter LinkedIn Email
Share
Facebook Twitter LinkedIn Email

Lidl has announced it is planning to start sourcing eggs from a farm designed by Dutch company Kipster, which claims to produce high welfare and environmentally friendly eggs.

The system, which features an indoor barn with a veranda, allows the birds to move around freely with lots of enrichment, but does not provide outside access.

Last October, Lidl said it would be selling only free-range eggs by the end of 2024, so this announcement is an apparent change of policy. Lidl has been approached for comment.

A planning application for the farm has been lodged with Telford and Wrekin Council, which if given the go-ahead will be run by Griffiths Family Farms.

Kipster introduced its farming concept to the Netherlands in 2017, and was developed in partnership with scientists and animal welfare organisations to meet the needs and instincts of chickens. Lidl said the farms “exceed typical free range standards”. However, Tracey Jones, global director of food business at Compassion in World Farming pointed out the system was actually a barn system, rather than free-range.  She said: “We fully support Kipster’s innovative barn system for laying hens as it addresses both animal welfare and sustainability concerns, as well as providing a good working environment for the farmers.

Peter de Roos, Chief Commercial Officer at Lidl GB, said: “When we first met with Kipster, we were instantly struck by their devotion and commitment to providing the highest welfare standards for chickens and roosters, whilst also doing right by the planet. At Lidl we want to give our customers the very best products at the best possible prices, which is why we’re so excited to be the first grocer to bring Kipster’s eggs to our stores across Great Britain. We would urge Telford and Wrekin Council to approve the plans to ensure that British shoppers have access to this industry leading egg.”

Ruud Zanders, Founder of Kipster, commented: “We are delighted to be working with British farmers who are keen to take the next step towards more animal welfare and environmental sustainability. We are immensely grateful to Lidl for the trust they put in us to get Kipster off the ground in the UK. With their support we farmers can close the gap between what we’re doing and what people want and need, which is more ethically and sustainably produced food.”

Feed in the Kipster system made of by-products from crop and food processing, such as faulty pasta products or unwanted food from bakeries. The resulting upcycled feed has a carbon footprint that’s around 40% that of conventional chicken feed. The Kipster system also takes an innovative approach to male chicks, rearing them for meat, rather than culling them.

 

Share. Facebook Twitter LinkedIn Email
Previous ArticleJapan opens doors to British cooked poultry meat
Next Article Comment: Assurance schemes are ruffling feathers
Chloe Ryan

Editor of Poultry Business, Chloe has spent the past decade writing about the food industry from farming, through manufacturing, retail and foodservice. When not working, dog walking and reading biographies are her favourite hobbies.

Read Similar Stories

Production

Total UK poultry meat production falls

May 22, 20252 Mins Read
Production

EU broiler price rises again

May 22, 20253 Mins Read
Broiler Production

Aviagen introduces Ross 470 club

May 19, 20252 Mins Read
Latest News

Red Tractor owners appoint Alistair Mackintosh as Red Tractor Chair

May 23, 2025

Total UK poultry meat production falls

May 22, 2025

EU broiler price rises again

May 22, 2025
Sponsored Content

Maintain stable and continuous coccidiosis control amidst stocking density reductions

November 1, 2024

How to improve your forecasting accuracy

October 1, 2024
© 2024 MA Agriculture Ltd, a Mark Allen Group company

Privacy Policy | Cookies Policy | Terms & Conditions

  • Farmers Weekly
  • AA Farmer
  • Farm Contractor
  • Pig World

Type above and press Enter to search. Press Esc to cancel.