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    Poultry Business – July 2025 issue

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NFU raises over £6,000 for rural mental health charity

Simon KingBy Simon KingMay 13, 20222 Mins Read
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The NFU has led a 130-mile egg and spoon relay raising more than £6,000 for the rural mental health charity You Are Not Alone (YANA)

The relay was in memory of NFU poultry member and former Poultry Industry Programme chair Patrick Joice, who suffered from depression following the diagnosis of a rare cancer which claimed his life in 2019. Throughout his illness he was committed to increasing awareness around mental health.

More than 30 people took part to carry an egg and spoon from Norfolk to Warwickshire, where it was carried over the finish line at the Pig and Poultry Fair by Patrick’s family.

NFU poultry board chair James Mottershead took part in the relay.

He said: “This event was a fantastic way to show our support for charities like YANA and honour Patrick’s legacy.

“There are so many people who rely on charities like YANA to help support their mental health and every penny raised through this event will help YANA continue this vital work in rural communities.

“I also hope this fundraiser helps to continue Patrick’s legacy in opening up the conversation around mental health and shows anyone who may be struggling in silence that help is out there.”

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Previous ArticleHow poultry can get smart and overcome its ‘massive’ sector challenges
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Simon King

With more than 25 years' experience in business-to-business publishing, Simon is editor of LBM titles Pest and OvertheCounter. Big fan of Manchester United.

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