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    Poultry Business – April 2025 issue

    By Chloe RyanApril 8, 2025
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Avara Foods makes major investment in Abergavenny plant

Chloe RyanBy Chloe RyanJune 28, 20192 Mins Read
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Avara Foods has invested over £1.5m in improving and developing its site at Abergavenny, Monmouthshire. Work is nearing completion on a comprehensive refurbishment, which includes extensive new processing equipment, more efficient refrigeration and new and improved facilities for staff. The investment will grow the site’s permanent workforce by 40, will increase production capacity and capability and will expand the product range produced at the site.

The Abergavenny factory already produces a range of primarily turkey-based products for the UK supermarket sector; this new investment will expand the production range into more value-added and convenience food, expanding and diversifying into chicken and duck products.

“The past twelve months have been so exciting for us,” said Julia Phelps, site manager at Avara Foods, Abergavenny. “This investment in our site is real proof of the value the company places on our work here – we excel at what we do and thanks to these site-wide improvements, we’ll do more and do it even better. We have an exceptionally motivated and hardworking team at Abergavenny and I’m looking forward to us growing further.”

Andrew Brodie, people and communications director at Avara Foods said: “The investments we’ve made in our production facilities at our Abergavenny site is an exciting step forward, and part of a wider programme of improvement across the whole business. Investment in technology is something which will benefit everyone; by automating repetitive tasks we can increase efficiency and create more higher-skilled roles across our business, which are more meaningful and better rewarded. We’ve also invested in our staff facilities at Abergavenny in line with our purpose of being ‘a company you want to work with and for.’ We look forward to continuing to improve and develop our operations at Abergavenny and would like to thank our team at the site for their commitment and dedication.” 

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Chloe Ryan

Editor of Poultry Business, Chloe has spent the past decade writing about the food industry from farming, through manufacturing, retail and foodservice. When not working, dog walking and reading biographies are her favourite hobbies.

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