Promotional video launched ahead of British Egg Week

British Lion eggs has released an online video trailer to inspire consumers to ‘put an egg on it’ as part of the organisation’s preparation for British Egg Week (BEW), which begins on October 10.

The video features BEW chef and street food pro, Seb Holmes, cooking up one of six #PutanEggonit recipes on the BEW stand during a street food event at Hawker House in London.

“British Egg Week is the perfect platform for retailers, caterers and food manufacturers to encourage customers to choose eggs,” said British Egg Industry Council chairman, Andrew Joret (pictured above).

“Healthy, nutrition packed and versatile, eggs are increasingly being recognised as the perfect food for modern lifestyles, and highlighting this on point of sale and menus is a great way to boost sales during the week, and long term.”

Link to video

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