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    Poultry Business – June 2025 issue

    By Chloe RyanJune 9, 2025
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Health & Welfare

Farmers join NFU’S farm safety campaign #SeeItChangeIt

Chloe RyanBy Chloe RyanFebruary 21, 20182 Mins Read
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The NFU has launched its #SeeItChangeIt campaign at the NFU’s annual conference – its latest initiative to improve safety and wellbeing on farms.

The campaign aims to get farmers and growers actively looking for risks on farm, and using simple and cost effective ways to eliminate them.

The NFU announced the new campaign at the farm safety workshop this afternoon, which looked to tackle stress and mental wellbeing as well as practical safety when working in agriculture.

Each person attending the session filled out a #SeeItChangeIt Promise Card, selecting one thing they would do to improve their safety and wellbeing on their farm. 

NFU President Meurig Raymond said: “It is widely acknowledged that the safety record within the farming sector needs improving, and there are simple but specific practices that we can change ourselves.

The #SeeItChangeIt campaign will get farmers actively looking for risks on farm and then doing something about it – whether it’s a promise to check their PTO shaft every week, wear a helmet every time they ride an ATV, or simply just to keep their mobile phone charged and on their person.

“It must also be noted that the mental wellbeing of farmers is just as important as physical safety. Stress and depression are among many other illnesses that can massively impact your life and work, and we must be able to recognise when we need help.

“The NFU urges farmers to get behind the #SeeItChangeIt campaign by filling out a Promise Card – tweet us, stick it on your fridge or simply keep it on your bedside table – but use it to make one change that will improve your own wellbeing and that of the farming industry.”

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Chloe Ryan

Editor of Poultry Business, Chloe has spent the past decade writing about the food industry from farming, through manufacturing, retail and foodservice. When not working, dog walking and reading biographies are her favourite hobbies.

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