Aviagen will focus on breeding sustainability at the International Production and Processing Expo (IPPE) in Atlanta later this month, a poultry industry event it has attended for seven decades.
Aviagen said its team will talk to attendees about breeding sustainability, reflecting the company’s goal to balance production efficiency and performance with bird health and welfare.
IPPE is the world’s largest poultry show, and is running between 25 and 27 January. “This immense gathering of poultry professionals from around the globe is the ideal place to showcase our broad portfolio of breeding stock, while sharing our breeding sustainability messages with others who have a passion for poultry and a common mission of ending hunger and achieving food security for people on every corner of the earth,” said Aviagen chief executive Jan Henriksen.
“We are happy to be back at IPPE 2022 in person and part of this exhibition that is important to the industry worldwide. While webinars and other virtual events have worked well over the past year and a half, nothing can replace the networking and interaction that takes place in person,” added Dr. Marc de Beer, president of Aviagen in North America.