Cassy Price has been appointed chief executive of the International Egg Foundation (IEF), a charity that seeks to expand egg consumption in the developing world.
The charity funds education, technology and entrepreneurship to help small-scale farmers become commercially viable.
Price has a wealth of knowledge and experience in the global egg industry having served the International Egg Commission as chief operating officer. In 2021, she was appointed executive director of programmes for the IEF.
“Through the global egg industry, we have a fantastic opportunity to come together and increase our impact,” said Price. “Effective, sustainable commercial egg farming has the power to change lives – it cultivates prosperity and enhances food security and healthy outcomes.
“Over the last ten years, thanks to our trustees and supporters, we have been able to build an extremely solid foundation, making great progress on transformative projects. However, we are just scratching the surface – there is so much more to be achieved, and we are actively seeking support from more organisations and individuals who are keen to make a difference and work with us,” she added.
Since 2014, the charity has worked to increase egg production and consumption in developing countries, including projects in Eswatini, Mozambique, South Africa, Zambia, Zimbabwe, Kenya, Uganda, and now starting in Honduras.