The RSPCA Assured food label, formerly known as Freedom Food, has made a new recipe video on how to make chicken kebabs.
The video, which will run on Facebook, Twitter, Instagram and YouTube, will be supported by a series of infographics and videos on chicken welfare, which will also be shared on social media.
The RSPCA Assured label on meat, eggs and fish, which launched in May last year, is geared to help improve the lives of a further 100 million more farm animals, plus many millions of salmon and trout, within the next five years.
In addition, with 96% recognition of the RSPCA brand, the organisation estimates that the amount of RSPCA Assured labelled food could increase by as much as 200% within five years, due to an increase in consumer demand.
