Norway’s poultry industry has agreed to phase out the use of standard fast-growing broiler breeds by the end of 2027, citing animal welfare concerns. The decision is the result of an industry-led agreement and does not involve a legal ban by the government.
Major producers and industry organisations, including Nortura SA and the Norwegian Meat and Poultry Industry Association, said fast-growing broilers will be gradually replaced with slower-growing alternatives that are considered to have better welfare outcomes.
Animal welfare groups have long argued that selective breeding for rapid growth increases the risk of health problems such as leg disorders and reduced mobility. The poultry sector’s decision follows years of public debate over the welfare impacts of intensive chicken production.
The Norwegian government has welcomed the initiative but has said it does not plan to prohibit specific chicken breeds through legislation. Proposals for a statutory ban have previously been discussed in Parliament but have not been adopted.